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      AN INVESTIGATIVE NEWS SERIES
    ON THE STANDARDS AND PRACTICES   
    OF THE BETTER BUSINESS BUREAU
       
         START WITH TRUTH


  V 1.4  Feb 2010
THE BBB ADMITS THEY SUCK.  FINALLY!
We've been shining the spotlight on the Better Business Bureau (BBB) for over a year.  Like cockroaches, the BBB doesn't like the light.  But finally, our efforts have paid off.  For the first time, irrefutable proof that the BBB sucks and that they know it.

The following is an actual screen shot of the whois registry of domain names, and guess what?  The Council of Better Business Bureaus is the proud owner of the domain name www.bbbsucks.com.  (They also have laid claim to the domains www.bbbsucks.net and www.bbbsucks.org.)  It's nice to have them acknowledge this for a change.



BBB SUCKS

For the skeptics out there, you can look it up yourself at http://www.networksolutions.com/whois-search/bbbsucks.com
Can't wait to see their new BBB SUCKS marketing campaign.
Editor's note:  Neither I or this website have a problem with the Better Business Bureau.  Indeed, there is a need for a consumer advocacy group that the public can turn to, and in most cases, the Better Business Bureau fulfills this role adequately.  What we do have a problem with is the BBB's "A-F" grading system.  It is demonstratively biased, based on hearsay, weighted in favor of dues paying members and offers no recourse when the BBB makes an error.  It is obvious the Better Business Bureau does not now, nor ever will have, the resources to fully investigate the four million businesses in their database, much less grade them with any sense of accuracy.  It's an impossible job, and to think otherwise is a mistake that the BBB should acknowledge so they can get back to their reason for existence--protecting the consumer.  There's an old saying, "who will watch the watchers" and it applies here as the BBB has set themselves up to be above the law.  We are simply here to help the Better Business Bureau do a better job so that they may properly serve the consumer, the business community and themselves.
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